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Tim Tebow hasn’t even made it to the NFL, but his Super Bowl ad is already creating controversy.
Several women’s groups have argued that the spot, which is believed to be a pro-life ad featuring Tebow and his mother, is an advocacy ad and is inappropriate for Super Sunday.
“An ad that uses sports to divide rather than to unite has no place in the biggest national sports event of the year - an event designed to bring Americans together,” said Jehmu Greene, president of the New York-based Women’s Media Center.
Also joining Women’s Media Center in the protest are the National Organization for Women and the Feminist Majority.
A CBS spokesman said the script for the 30-second ad has been approved and did not feel that any protest would have an impact.
The Tebow advertisement “Celebrate Family, Celebrate Life” is sponsored by the conservative Christian group Focus on the Family, and is thought to revolve around the story of Pam Tebow.
Pam Tebow will likely recount how she became ill while pregnant with her fifth son during a mission in the Philippines. Ignoring doctors’ suggestions to abort the child, she gave birth to Tim who went on to become the celebrated Florida Gators quarterback and Heisman Trophy winner.